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What The Luxe Ep. 5: The Wild Side of Conservation Tourism with Keith Vincent, CEO of Wilderness

In the fifth episode of What The Luxe, Fred sits down with Keith Vincent, CEO of Wilderness — the world’s conservation tourism trailblazer.

Brought to life in Botswana 40 years ago, Wilderness has always been a pioneering force for lasting, positive impact — protecting over 2.3 million hectares of land across the globe, with aims to double that figure in the next decade.

A 3000-strong collective with over 60 camps across 8 countries, Wilderness is primed for evolution, ready to preserve the world’s ultimate, untamed places no matter where they may be. 

In line with these ambitions, Matter Of Form was brought on to craft a distinctive, global, guest-centric brand and a complete digital transformation that will stand the test of time while cultivating a conscious community of diverse, adventurous clientele.

Tune in wherever you get your podcasts as Keith discusses Wilderness’ formidable growth, ambitions and tales of the wild.

If you enjoyed this episode, make sure to hit follow & subscribe on your preferred platform to find out about new episodes the minute they drop

MOF Team

Published by MOF Team

We are a 60-person Luxury Brand and Digital Agency with soul. We help timeless brands design what’s next. STRATEGY + DESIGN + TECH