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1 Dec 2025

1 Min Read

What The Luxe S6E10: Professor Charles Spencer on The Psychology Behind Pleasure, Perception and Luxury

Professor Charles Spence has built one of the most influential bodies of research in modern psychology, reframing how the world understands taste, pleasure and perception. As Head of Oxford's Crossmodal Research Laboratory, his work has shown that nothing we experience is ever singular: sound alters flavour, colour reshapes expectation, weight changes perceived quality.

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MOF Team

We are a design consultancy specialising in brand strategy, CX and digital innovation for timeless brands.